https://www.allisoncanahui.com/blog daily 0.75 2026-03-31 https://www.allisoncanahui.com/blog/what-makes-a-logo-memorable monthly 0.5 2026-03-31 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1774971798330-KFR3HA7S3MPKG9YU5Y5Y/Blog+Covers.png Blog - What Makes a Logo Memorable? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - What Makes a Logo Memorable? - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/why-emotion-matters-in-design-and-communication monthly 0.5 2026-03-31 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1774280990450-XEU2FBRWKZJXNRHO5G56/blog+covers.png Blog - Why Emotion Matters in Design and Communication - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1140c4a6-79a8-4b90-9d8b-6d83c4941e03/Screenshot+2026-03-23+at+11.32.48%E2%80%AFAM.png Blog - Why Emotion Matters in Design and Communication - Make it stand out The wheel of emotions related to colors is often used to guide emotional intent (SixSeconds) https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Why Emotion Matters in Design and Communication - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/module7-finalanimation monthly 0.5 2026-03-09 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/df45543e-14a5-4b8c-9232-1e162e48ab0d/Screenshot+2026-03-09+at+1.25.00%E2%80%AFAM.png Blog - Module 7: Final Animation - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Module 7: Final Animation - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/module-7-user-data-privacy-ethics monthly 0.5 2026-03-23 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/ef9e9982-54a6-40de-a761-c2d1ef3fa5f4/blog+covers.png Blog - What TikTok Knows About You: User Data, Privacy, and Ethics - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/0f8dad77-bb3c-49aa-80b5-1408d9f11008/Screenshot+2026-03-09+at+3.25.00%E2%80%AFAM.png Blog - What TikTok Knows About You: User Data, Privacy, and Ethics - Make it stand out Old Privacy Policy https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/fb887c7e-b51f-4d18-ac65-9b9073a29b8b/Screenshot+2026-03-09+at+3.25.05%E2%80%AFAM.png Blog - What TikTok Knows About You: User Data, Privacy, and Ethics - Make it stand out Old Privacy Policy https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - What TikTok Knows About You: User Data, Privacy, and Ethics - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/module6-ui-animation monthly 0.5 2026-03-08 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/03ae0074-4d1e-451e-b017-0f61c0ad49f7/Screenshot+2026-03-06+at+2.25.28%E2%80%AFPM.png Blog - Module 6: UI Animation - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/ca99333b-d487-49e5-af23-f9861a1cb3b8/Screenshot+2026-03-06+at+1.37.46%E2%80%AFPM.png Blog - Module 6: UI Animation - Make it stand out Click to view all. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Module 6: UI Animation - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/module-6-influencer-marketing-strategy monthly 0.5 2026-03-08 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1772912904933-8ARRG7X95OC02DKRUHZJ/blog+covers.jpg Blog - Influencer Campaign Strategy for Rizos Curls - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/cd4ddcd3-f5c2-40c1-9a1e-0f75bceca866/Screenshot+2026-03-07+at+3.00.46%E2%80%AFPM.png Blog - Influencer Campaign Strategy for Rizos Curls - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/a36b7d7d-8ad9-48dc-a282-e562096fec05/Screenshot+2026-03-07+at+3.02.06%E2%80%AFPM.png Blog - Influencer Campaign Strategy for Rizos Curls - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1772915604957-1OX44QEJVUP9J9YW0BH3/Screenshot%2B2026-03-07%2Bat%2B3.16.45%25E2%2580%25AFPM.png Blog - Influencer Campaign Strategy for Rizos Curls - Following Trend https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1772915473043-3EXOIU5ULSKVQW1RA88I/Screenshot+2026-03-07+at+3.22.42%E2%80%AFPM.png Blog - Influencer Campaign Strategy for Rizos Curls - Gianna’s Collabstr Profile https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Influencer Campaign Strategy for Rizos Curls - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/module5-logostinger monthly 0.5 2026-03-06 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1772772996636-LUEAT3XDKHOAN722YW7R/Screenshot+2026-03-05+at+11.56.05%E2%80%AFPM.png Blog - Module 5: Logo Stinger - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/24ac573b-f69a-4721-8c42-6f7388b42ac4/Screenshot+2026-03-05+at+11.20.55%E2%80%AFPM.png Blog - Module 5: Logo Stinger - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Module 5: Logo Stinger - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/module-5-audience-targeting-strategy monthly 0.5 2026-03-02 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1772308244632-AUGVVYB3K486VSXCZTAD/Screenshot+2026-02-28+at+2.49.01%E2%80%AFPM.png Blog - Hollister: Audience Segmentation in Paid Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/2ab1da13-9acb-4d24-ac3b-16c3830a4c85/Screenshot+2026-02-28+at+2.54.01%E2%80%AFPM.png Blog - Hollister: Audience Segmentation in Paid Social Media - Make it stand out Hollister’s Instagram: promoting Spring (warm weather) products https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Hollister: Audience Segmentation in Paid Social Media - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/module4-stopmotion2 monthly 0.5 2026-03-06 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1092c6d5-a83f-4c2e-9460-cb0b4be2e708/Creative+Spills+Thumbnail.png Blog - Module 4: Stop Motion 2 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/459a8383-c01c-4491-9b0b-e0d6db2ae8e0/Screenshot+2026-02-15+at+12.15.22%E2%80%AFAM.png Blog - Module 4: Stop Motion 2 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/4c9c8491-1bf2-404c-8aac-2e861f9de1dd/Screenshot+2026-02-16+at+10.39.45%E2%80%AFPM.png Blog - Module 4: Stop Motion 2 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/d6f52f9e-7b6e-4b00-8144-afb8b7842b8e/Screenshot+2026-02-16+at+10.44.19%E2%80%AFPM.png Blog - Module 4: Stop Motion 2 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/52e54e27-db2b-4d83-919a-85cb2ce1c88c/Screenshot+2026-02-17+at+3.40.19%E2%80%AFPM.png Blog - Module 4: Stop Motion 2 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Module 4: Stop Motion 2 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/glossier-paid-social-media-ad-audit monthly 0.5 2026-02-24 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1771212127728-Y4IGYD9T8QBZK83QVSW9/Blog+Cover.png Blog - Glossier Paid Social Ad Media Audit - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/fc6ac652-3c8b-4c17-b611-991d37991480/Glossier+Ad.png Blog - Glossier Paid Social Ad Media Audit - Make it stand out Meta Ad Library (Summary of Glossier’s Most Recent Ad) https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Glossier Paid Social Ad Media Audit - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/module3-stopmotion1 monthly 0.5 2026-03-06 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1771029248261-P85MXXBLDZP7FPZQ306E/IMG_2114.jpg Blog - Module 3: Stop Motion 1 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/df9f5304-f6cf-42c4-b01f-606f87937096/Screenshot+2026-03-06+at+5.52.07%E2%80%AFPM.png Blog - Module 3: Stop Motion 1 - Make it stand out Click to view all. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Module 3: Stop Motion 1 - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/module-3-facebook-ad-campaign-setup monthly 0.5 2026-02-15 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1771089942162-HOJLR3WXT16VDKGJFSGD/Glossier+Ad.png Blog - Facebook Ad Campaign: Applying Glossier’s Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/ec1869a9-ad31-4d63-8d52-ba276bc433ab/Screenshot+2026-02-14+at+10.39.24%E2%80%AFAM.png Blog - Facebook Ad Campaign: Applying Glossier’s Strategy - Make it stand out This objective reflects the idea that social media functions not only as a relationship-building tool but also as a measurable business channel. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/2fc7329e-7c51-4ebd-ae3e-9538cd2ca4cb/Screenshot+2026-02-14+at+12.30.57%E2%80%AFPM.png Blog - Facebook Ad Campaign: Applying Glossier’s Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/46752733-87a5-41d3-b031-3e4595254764/Glossier+Reel.png Blog - Facebook Ad Campaign: Applying Glossier’s Strategy https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/59b24757-a350-4e18-89de-a39affa52358/Glossier+Post.png Blog - Facebook Ad Campaign: Applying Glossier’s Strategy https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Facebook Ad Campaign: Applying Glossier’s Strategy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/module2-animated-intro monthly 0.5 2026-02-13 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/80804944-0e38-45e5-83ad-9126f2a6d01b/Blog+Cover.png Blog - Module 2: Animated Intro - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Module 2: Animated Intro - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/evaluating-organic-social-media-performance monthly 0.5 2026-02-09 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/6c93b455-f894-45fd-af9a-a1d6e13e4b8e/Blog+Cover.png Blog - Analyzing Netflix’s Organic Social Media Performance - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/cc23914f-638a-4743-a688-46f608e6b2ca/Netflix.png Blog - Analyzing Netflix’s Organic Social Media Performance - Make it stand out Content seen across Netflix’s social media accounts. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Analyzing Netflix’s Organic Social Media Performance - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/module1-gifs monthly 0.5 2026-02-04 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/cf4ab5c6-f369-4b8b-bb9f-650ab2c3237d/GIF1.gif Blog - Module 1: Creating GIFs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1769413264022-TPU3PVJSPT2LOA9K3I9H/gifex1.gif Blog - Module 1: Creating GIFs https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1769413264982-ZWO2IJC7MP9I5Y4FJIFY/gifex2.gif Blog - Module 1: Creating GIFs https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1769413267835-V6VUHFKJSJDTJQFP23K1/gifex6.gif Blog - Module 1: Creating GIFs https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1769413271184-2I1U3K9LU9F6POOKXWDQ/gifex5.gif Blog - Module 1: Creating GIFs https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1769413268944-L2XZ0ETJN6DGKJ3N62CL/gifex8.gif Blog - Module 1: Creating GIFs https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1769413265243-5BDHA6RREVEGMBKCYHO4/gifex3.gif Blog - Module 1: Creating GIFs https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1769413266802-HZD398N5NA7DY1LW0BCP/gifex4.gif Blog - Module 1: Creating GIFs https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1769452484149-KJ4XF4U1887RIPKLE6CV/gifex7.gif Blog - Module 1: Creating GIFs https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/cf4ab5c6-f369-4b8b-bb9f-650ab2c3237d/GIF1.gif Blog - Module 1: Creating GIFs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/aa3cd19c-6c76-412c-9a35-e33c5474157e/GIF2.gif Blog - Module 1: Creating GIFs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/b604920d-7754-42b0-bd60-dc2742636ba5/GIF3.gif Blog - Module 1: Creating GIFs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Module 1: Creating GIFs - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/analyzing-glossiers-organic-community-and-paid-growth monthly 0.5 2026-01-27 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1769400228004-L82ICX9L8WNEBFMSJR6S/Glossier.jpg Blog - Analyzing Glossier’s Organic Community and Paid Growth - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/f3aa20bc-8317-4d9e-84f2-340d807e0050/Screenshot+2026-01-26+at+12.19.50%E2%80%AFAM.png Blog - Analyzing Glossier’s Organic Community and Paid Growth - Make it stand out Glossier’s social media accounts show image and video content, with minimal production. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1d88c6af-b45c-4a68-a34d-b393e324f5e2/Screenshot+2026-01-26+at+12.23.03%E2%80%AFAM.png Blog - Analyzing Glossier’s Organic Community and Paid Growth - Make it stand out Glossier’s most recent ads. Use image and video content. Some ads on multiple platforms. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Analyzing Glossier’s Organic Community and Paid Growth - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/designandemotions monthly 0.5 2026-01-26 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1765697405768-7OKDOBVSLP90R8I94EZ4/Blog+Covers.png Blog - Design Emotion: How Visual Storytelling Shapes Emotional Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/2442376b-bf06-4d82-9296-1072a653b4c2/spotify.png Blog - Design Emotion: How Visual Storytelling Shapes Emotional Experience - Make it stand out Spotify is consistent in its design, Gestalt principles, and micro-interactions to create a fun and joyful experience. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Design Emotion: How Visual Storytelling Shapes Emotional Experience - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/module5photoessay monthly 0.5 2026-01-19 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/d066f883-3f23-4b20-88a3-e5b23280235c/IMG_0557.jpg Blog - Moments That Make a Week Feel Like a Life - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/15229959-f87e-4067-936f-d84ac79fec55/IMG_2832.JPG Blog - Moments That Make a Week Feel Like a Life - Make it stand out A childhood photograph at an amusement park preserves a moment of joy, grounding the story in memory and emotional continuity. Memory plays a critical role in how stories are felt. Ellen Lupton explains that strong stories allow audiences to anticipate and emotionally remember experiences, not just visually. This image introduces joy as an emotional foundation that carries through the rest of the day (and essay). https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/d066f883-3f23-4b20-88a3-e5b23280235c/IMG_0557.jpg Blog - Moments That Make a Week Feel Like a Life - Make it stand out Organized canvases rest on a shelf, suggesting structure, intention, and creative potential waiting to be seen. This image relies on Gestalt principles of similarity and proximity, which explain why repeated forms and alignment feel calming and cohesive to viewers. Instead of action present, anticipation and curiosity are the focus. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/6ab4ea44-8f1a-4cd3-9df0-06c812ab1b85/IMG_1632.JPG Blog - Moments That Make a Week Feel Like a Life - Make it stand out A close-up of food emphasizes comfort and routine, transforming an ordinary meal into a grounding moment. Depth cues such as shallow focus and blur create intimacy by directing attention to texture and detail. These everyday rituals help structure time within a week. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/fad81abb-acf9-4e24-8608-0e11ee7ad5e0/IMG_1745.jpg Blog - Moments That Make a Week Feel Like a Life - Make it stand out Empty spaces in a retail display draw attention to absence, shaping movement and expectation within the frame. Figure-ground relationships and negative space guide how viewers interpret what is present and what is missing. David Campbell argues that reframing what audiences notice can create deeper engagement with visual stories by shifting focus from spectacle to meaning. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/3eb9901d-713b-4a7c-bc58-34a8bbc0ec1d/IMG_1749.JPG Blog - Moments That Make a Week Feel Like a Life - Make it stand out A glowing mini golf course suggests play and direction, even without people visible in the frame. This image uses continuity and implied motion to tell a story without showing subjects directly, a technique common in effective photo essays. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/6b8e1c07-aa82-41f4-a911-dd9ad69a94fb/IMG_1996.jpg Blog - Moments That Make a Week Feel Like a Life - Make it stand out A dog resting on a pillow centers comfort and trust, offering emotional stillness within the week. Trust and joy overlap here, reflecting Plutchik’s theory that emotions exist in combinations rather than isolation. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/56cbe779-0717-4cb4-9739-310ce24701b4/IMG_2023.JPG Blog - Moments That Make a Week Feel Like a Life - Make it stand out A softly blurred holiday ornament closes the essay with reflection, prioritizing feeling over clarity. Blur functions as both a depth cue and an emotional signal, reinforcing that memories soften over time. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Moments That Make a Week Feel Like a Life - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/designing-choices-how-behavioral-economics-impacts-what-we-see-and-do monthly 0.5 2025-12-03 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1763355734760-HBKJV0HJSWAY2M0K1HK5/Blog+Covers.jpg Blog - Designing Choices: How Behavioral Economics Impacts What We See and Do - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/eca827ac-af9a-4900-b9cd-ed72c7062f19/Medium.png Blog - Designing Choices: How Behavioral Economics Impacts What We See and Do - Make it stand out Medium relies on proximity to organize a large amount of content into readable clusters. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/36e5fe9a-418a-49fc-955f-e5d24a14c8be/charlesdeluvio-tcwNN4B9uWE-unsplash.jpg Blog - Designing Choices: How Behavioral Economics Impacts What We See and Do - Make it stand out The online store crosses out the “original price” (anchor) next to the sale price to make it feel more significant. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Designing Choices: How Behavioral Economics Impacts What We See and Do - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/designing-emotion-how-nike-masters-the-experience-economy monthly 0.5 2025-11-17 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1762733517948-13OY30GREUDMEY8D0M4B/A1_M3+Reversed+Moodboard.jpg Blog - Designing Emotion: How Nike Masters the Experience Economy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/57d065c8-61df-4884-857b-2f2b3720afb2/Nike+Website.png Blog - Designing Emotion: How Nike Masters the Experience Economy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1762733517948-13OY30GREUDMEY8D0M4B/A1_M3+Reversed+Moodboard.jpg Blog - Designing Emotion: How Nike Masters the Experience Economy - Make it stand out Nike mood board based on website https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Designing Emotion: How Nike Masters the Experience Economy - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/imagining-tomorrow-visual-storytelling-for-design-fiction monthly 0.5 2025-11-10 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/c2e2dd88-0ed5-4d9b-b7b6-b4001ed1aa17/D2_M2+The+Thing+from+the+Future.jpg Blog - 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Imagining Tomorrow: Visual Storytelling for Design Fiction - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/life-across-the-world-visual-stories-through-images monthly 0.5 2025-10-26 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/73383e12-995a-4261-be9a-058d90e39c66/A1_M1+Antartica.jpg Blog - Life Across the World: Visual Stories Through Images - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/c9a5f522-ddd3-4026-88d6-46a6dd321bb3/A1_M1+Africa.jpg Blog - Life Across the World: Visual Stories Through Images - Make it stand out Via Pixabay https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/73383e12-995a-4261-be9a-058d90e39c66/A1_M1+Antartica.jpg Blog - Life Across the World: Visual Stories Through Images - Make it stand out By Fred Olivier https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/9c68c359-8d83-4b7a-8aa0-86a5fbc30f7b/A1_M1+Asia.jpg Blog - 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Life Across the World: Visual Stories Through Images - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/from-chaos-to-calm-mapping-a-users-morning-commute monthly 0.5 2025-10-26 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1760238413866-YA0RCL18UMYC73CWFYI9/ICM+512+Blog+Cover.png Blog - From Chaos to Calm: Mapping a User’s Morning Commute - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/bc518f42-6f18-4054-be9e-ca18526f411f/ICM+512+Touchpoints.png Blog - From Chaos to Calm: Mapping a User’s Morning Commute - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/fdd0596d-3779-4631-8cb2-f2dae8ed5171/ICM+512+Emotions.png Blog - From Chaos to Calm: Mapping a User’s Morning Commute - Make it stand out Netflix POV Statements and Methodology https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/d85a3155-db08-4d33-a5ca-a8ed4b176b07/ICM+512+Journey+Map.png Blog - From Chaos to Calm: Mapping a User’s Morning Commute - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - From Chaos to Calm: Mapping a User’s Morning Commute - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/from-idea-to-launch-crafting-my-sales-strategy-for-the-bilingual-creator-toolkit monthly 0.5 2025-10-15 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/f52b8dd4-3f27-46ec-a245-0705d07304f0/BCT+Blog+Cover.png Blog - From Idea to Launch: Crafting My Sales Strategy for the Bilingual Creator Toolkit - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/d442a7ad-ca68-41a8-86d7-632bcf4ce764/BCT+Gumroad+Cover.png Blog - From Idea to Launch: Crafting My Sales Strategy for the Bilingual Creator Toolkit - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/c4163ed2-c08d-42ea-8bdf-607567e8845c/BCT+Instagram+1.png Blog - From Idea to Launch: Crafting My Sales Strategy for the Bilingual Creator Toolkit https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/edca368e-6ce7-4a3a-8434-19312cdf406b/BCT+Pinterest+1.png Blog - From Idea to Launch: Crafting My Sales Strategy for the Bilingual Creator Toolkit https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/6966352a-dd53-49e3-a920-7b0c22408344/BCT+Pinterest+2.png Blog - From Idea to Launch: Crafting My Sales Strategy for the Bilingual Creator Toolkit https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - From Idea to Launch: Crafting My Sales Strategy for the Bilingual Creator Toolkit - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/ideation-techniques-through-pov-statements monthly 0.5 2025-10-15 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1759927083177-51TQ6JV35JLN585PIE9U/ICM+512+Blog+Cover.png Blog - Ideation Techniques Through POV Statements - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/b10d3e77-8ffc-4b35-87d1-a8f33a6586fc/ICM+512+Assignment+M6.2+TikTok.jpg Blog - Ideation Techniques Through POV Statements - Make it stand out TikTok POV Statement and Methodology https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/5a147d4d-3b8c-4477-b51f-f77b3cdfee21/ICM+512+Assignment+M6.2+Canvas.jpg Blog - Ideation Techniques Through POV Statements - Make it stand out Canvas POV Statements and Methodology https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/26d71712-3bef-4dc9-8edc-9d1298d0d27d/ICM+512+Assignment+M6.2+Netflix.jpg Blog - Ideation Techniques Through POV Statements - Make it stand out Netflix POV Statements and Methodology https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Ideation Techniques Through POV Statements - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/the-final-week-completing-my-digital-product monthly 0.5 2025-10-15 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/8ce9be88-b503-4b67-a5fb-9f4322f81d07/BCT+Cover+%26+Mockup.png Blog - The Final Week: Completing My Digital Product - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/11c866b8-9132-48f0-a1eb-99c9ef30fb2f/BCT+Branding.png Blog - The Final Week: Completing My Digital Product - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - The Final Week: Completing My Digital Product - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/from-insights-to-pov-statements-defining-problems-through-app-reviews monthly 0.5 2025-10-06 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/bcc58ca6-c5bc-47a7-b4a7-ea62e1516cb0/Blog+Covers+%28allison.com%29+%281%29.png Blog - From Insights to POV Statements: Defining Problems Through App Reviews - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/0a34c7bb-bbd2-46f6-9579-2147de819ddf/ICM+512+Assignment+M5.2+TikTok.png Blog - From Insights to POV Statements: Defining Problems Through App Reviews - Make it stand out Quick summary of TikTok https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/99ca319c-f332-4966-b3e7-3772477aaee3/ICM+512+Assignment+M5.2+Canvas.png Blog - From Insights to POV Statements: Defining Problems Through App Reviews - Make it stand out Quick summary of Canvas https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/cfa18a9c-ba1b-4230-8a56-488d4ed16e08/ICM+512+Assignment+M5.2+Netflix.png Blog - From Insights to POV Statements: Defining Problems Through App Reviews - Make it stand out Quick summary of Netflix https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - From Insights to POV Statements: Defining Problems Through App Reviews - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/development-continues-designing-and-revising-my-digital-product monthly 0.5 2025-10-15 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/97dc7fc4-6889-46a9-b3fb-88f266534be4/ICM+500+Blog+Cover.png Blog - Development Continues: Designing and Revising my Digital Product - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/e090ee7c-e20f-414d-a68b-c29e552cc796/BCT+CC+Iteration.png Blog - Development Continues: Designing and Revising my Digital Product - Make it stand out New Feature: Added a month overview to the Google Sheets content calendar. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Development Continues: Designing and Revising my Digital Product - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/designing-with-empathy-building-spotify-user-personas monthly 0.5 2026-01-19 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/a2731d58-2bc1-42f3-b22c-a8db17e35686/ICM+512+Blog+Cover.png Blog - Designing with Empathy: Building Spotify User Personas - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/c7beacae-a3f4-4d50-a010-87788bf16abf/ICM+512+Assignment+M4.png Blog - Designing with Empathy: Building Spotify User Personas - Make it stand out First Impression of user “Allison” https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/ba59f105-98c0-4645-8590-bce733480786/ICM+512+Assignment+M4.png Blog - Designing with Empathy: Building Spotify User Personas - Make it stand out First Impression of user “Jonathan” https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/f7a9ba56-02ee-4507-932a-3fc0c0e1c2b3/ICM+512+Assignment+M4+Graphs.png Blog - Designing with Empathy: Building Spotify User Personas - Make it stand out Understanding a user’s behavior is crucial for UX design. Both Allison and Jonathan are highly motivated personas, but for what reasons? https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Designing with Empathy: Building Spotify User Personas - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/week-1-of-development-building-my-bilingual-digital-product monthly 0.5 2026-01-19 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/a8bbf875-4e28-4440-8cc3-25a12700164f/ICM+500+Blog+Cover.png Blog - Week 1 of Development: Building my Bilingual Digital Product - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/2df14daf-e4fd-4e5e-8d8f-f0f62088de5b/BCT+Cation+Library+Sketch.jpg Blog - Week 1 of Development: Building my Bilingual Digital Product - Make it stand out One-page layout sketches https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/29ad21de-ac86-4801-9604-f8b3229128d7/BCT+CC+Example.png Blog - Week 1 of Development: Building my Bilingual Digital Product - Make it stand out First working draft in Google Sheets https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Week 1 of Development: Building my Bilingual Digital Product - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/sharing-perspectives-exploring-empathy-research-methods monthly 0.5 2025-10-15 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1757473079248-HMVC4W3A9C5S2PYJX0Q4/ICM+512+Blog+Cover.jpg Blog - Sharing Perspectives: Exploring Empathy Research Methods - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/f7d99c6f-7537-430a-84bd-6982bbcdedb7/ICM+512+WWH+viki-mohamad.jpg Blog - Sharing Perspectives: Exploring Empathy Research Methods - Make it stand out The customer seems confused and troubled in the grocery store aisle. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/42d9c5a5-67bd-4594-82ca-974cf668ecb2/ICM+512+Service+Safari+yq-tian.jpg Blog - Sharing Perspectives: Exploring Empathy Research Methods - Make it stand out The user looks at the signage at a bus stop. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/df19d3eb-62b0-45cc-88b8-4fb187c99ebe/ICM+512+Service+Safari+mitchell-johnson.jpg Blog - Sharing Perspectives: Exploring Empathy Research Methods - Make it stand out Experience the customer journey yourself. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/a565d190-0636-48f4-a898-6d4b6b63d788/ICM+512+Shadowing+derek-coleman.jpg Blog - Sharing Perspectives: Exploring Empathy Research Methods - The researcher observes and takes note of two web designers working. The researcher observes and takes note of two web designers working. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/7f87976a-1a0d-4355-94fc-4afe7c8d70de/Allison+Canahui+Headshot.jpg Blog - Sharing Perspectives: Exploring Empathy Research Methods - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.allisoncanahui.com/blog/my-concept-journey-from-brainstorm-to-chosen-product monthly 0.5 2025-10-15 https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/1757298676587-IZPZ88TB9KU7IO1DB1KT/ICM+500+Blog+Cover.png Blog - My Concept Journey: From Brainstorm to Chosen Product - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/67e41362a8478136907570d7/ddad43c5-7161-4968-a2ff-3cb05fcd5f3c/BCT+Competitors+1.png Blog - My Concept Journey: From Brainstorm to Chosen Product - Make it stand out Inspo 1 / Inspo 2 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