Developing the sales strategy for my digital product, the Bilingual Creator Toolkit, was a process that pushed me to think beyond design and into the world of selling. My goal was simple: create an accessible, culturally aware, and visually organized toolkit for Hispanic and bilingual creators who want to streamline their content creation in both English and Spanish. Said easier than done, turning that idea into an effective sales experience meant understanding who I was designing for, how they purchase, and what would motivate them to buy.

After weeks of brainstorming, designing, and iterations, I’m proud to say the Spanish Content Creator Toolkit is now complete and on its way to launch. This final stage of the project not only wrapped up the deliverables but also provided me with a moment of realization and reflection on the entire creation process, recognizing how much I’ve grown as both a designer and product developer.

This week of creating a digital product has been challenging, steady, and full of choices that will define how smoothly the final stretch goes. While the initial excitement of starting fresh has passed, I’ve started to see real pieces of my digital product take shape and come together. This week was about drafting, refining, and ensuring that my work strikes a balance between speed and high quality.

The first week of building my Spanish Content Creator Toolkit taught me a lot about translating ideas into real structures. Although I had strong initial ideas and sketches, I soon realized that digital execution presents new challenges. Between experimenting in Google Sheets, exploring Canva layouts, and trying out organizational systems, I had to balance creativity with functionality. This post reflects on the tools, challenges, and proud moments from this first development stage.

After exploring the digital product marketplace, I began the ideation process for my own digital product. My goal was to create something that merges functionality with creativity while serving an audience that I understand and care about.

The digital product market has exploded in recent years, offering creators various ways to share skills, knowledge, and creativity. From planners and templates to online courses and apps, digital products are now a vital part of how people work, learn, and connect.