After weeks of brainstorming, designing, and iterations, I’m proud to say the Spanish Content Creator Toolkit is now complete and on its way to launch. This final stage of the project not only wrapped up the deliverables but also provided me with a moment of realization and reflection on the entire creation process, recognizing how much I’ve grown as both a designer and product developer.

In user experience design, defining the problems is one of the most critical steps in the design thinking process. As Aaron Benjamin explains, “It’s important to define a problem statement to measure how well your solution solves it.”

This week of creating a digital product has been challenging, steady, and full of choices that will define how smoothly the final stretch goes. While the initial excitement of starting fresh has passed, I’ve started to see real pieces of my digital product take shape and come together. This week was about drafting, refining, and ensuring that my work strikes a balance between speed and high quality.

User personas are a core aspect of user experience (UX) design because they bring real, human-centered ideas into the design process. Personas are more than simple “profiles”—they are empathy tools that remind designers who they are creating for. There is no official method for creating personas, but there are standards that one should meet.

The first week of building my Spanish Content Creator Toolkit taught me a lot about translating ideas into real structures. Although I had strong initial ideas and sketches, I soon realized that digital execution presents new challenges. Between experimenting in Google Sheets, exploring Canva layouts, and trying out organizational systems, I had to balance creativity with functionality. This post reflects on the tools, challenges, and proud moments from this first development stage.

Design thinking begins with empathy. Before ideas, sketches, or testing prototypes, designers first need to understand the people they’re designing for. Empathy is what allows us to step outside of our own perspective and see, feel, and experience the world as others do.

After exploring the digital product marketplace, I began the ideation process for my own digital product. My goal was to create something that merges functionality with creativity while serving an audience that I understand and care about.

“A designer who doesn’t understand human psychologies is going to be no more successful than an architect who doesn’t understand physics.” – Joe Leech

Design thinking is an iterative, human-centered method to help tackle complex problems. Tim Brown of IDEO emphasizes that it’s about “creating an environment conducive to growth and experimentation, and the making of mistakes in order to achieve out-of-the-ordinary results.”