Design – I create brand identities and graphics that tell visual stories.
Social Media & Advertising – I craft content and campaigns that engage audiences.
Web Design – I build digital experiences with thoughtful layouts and interactive elements.
Design thinking begins with empathy. Before ideas, sketches, or testing prototypes, designers first need to understand the people they’re designing for. Empathy is what allows us to step outside of our own perspective and see, feel, and experience the world as others do.
After exploring the digital product marketplace, I began the ideation process for my own digital product. My goal was to create something that merges functionality with creativity while serving an audience that I understand and care about.
